Company Project Guidelines
Company Name: Pepsi Co, Inc.
A. Research and then describe Company Name: Pepsi Co, Inc. primary business activities. Include:
1. A brief historical summary,
2. A list of competitors,
3. The company’s position within the industry,
4. Recent developments within the company/industry,
5. Future direction, and
6. Other items of significance to your corporation.
B. Include information from a variety of resources. For example:
1. Consult the Form 10-K filed with the SEC.
2. Review the Annual Report and especially the Letter to Shareholders
3. Explore the corporate website.
4. Select at least two significant news items from recent business periodicals
C. Submit a written report that is 5-7 pages long. The report should be well written with cover
page, introduction, body of paper (with appropriate subheadings), conclusion, and
reference page. References must be appropriately cited. Be sure to address all of the
points in Section A above, using all of the resources listed in Section B. Format: Double spaced, one-inch margins, using a 12-point Times New Roman font.