BUS-367-Consumer Behavior- Chapter19 summary “Organizational Buyer Behavior”
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Each student will have a project from a chapter in the textbook. A Chapter will be assigned to the each student. You will examine your chapter different aspects and perspectives. You are expected to create a quality, comprehensive summary paper. The written paper should be typed, double-spaced, with one-inch margin, and not less than 10 pages in length, excluding cover, executive summary, exhibits, and graphs, and no more than 12 pages. The recommended font size is Times New Roman 12.
Assigned Chapter: Chapter 19 “Organizational Buyer Behavior”
